Role of Web Usage Mining Technique for Website Structure Redesign

Authors

  • Sadik Khan  Research Scholar, Bhagwant University, Ajmer, Rajasthan, India
  • Dr. Yashpal Singh  Associate Professor, B.I.E.T., Jhansi, Uttanr Pradesh, India
  • Dr. Kalpana Sharma  Assistant Professor, Bhagwant University, Ajmer, Rajasthan, India

Keywords:

Keywords: Web mining, Web usage mining, Server logs, Website redesign

Abstract

Website is very important for any business, your website is the first thing that users see in regards to your business, so everybody want to be sure that you are giving users a better experience. That includes incorporating elements such as: A good, easy interface, Solid navigation and page structure, content presented in a easy way, check website is updated regularly. These details are very important between user staying on your website and having a great look around or leaving straight away to visit your competitor’s site. Technical team of website maintenance may want to know how more visitors come to the website, which web pages are being visits mainly or lastly. Which area of website is most or least popular and need some enhancement. Web Usage Mining is a part of Web Mining. Web Usage Mining mainly serve with discovery and analyzing of usage patterns in order to concern the needs of web applications. Server log files are very useful and can provide interesting and useful information. Information provided by log data can solve user’s behavior. This may improve the overall importance of the Websites by adapting the proposed structure based on users’ behavior. Web Usage Mining techniques use Server log data to generate the user navigation patterns. This information is used to recommend website structure redesigning for enhancement.

References

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Published

2018-02-28

Issue

Section

Research Articles

How to Cite

[1]
Sadik Khan, Dr. Yashpal Singh, Dr. Kalpana Sharma, " Role of Web Usage Mining Technique for Website Structure Redesign, IInternational Journal of Scientific Research in Computer Science, Engineering and Information Technology(IJSRCSEIT), ISSN : 2456-3307, Volume 3, Issue 1, pp.1782-1785, January-February-2018.