A study on factors that influence the choice of Motor Bikes in Chennai.

Authors

  • Dr. J. Padmavathi  Department of Computer Science & Application, SRM Institute of Science & Technology, Chennai, Tamil Nadu, India
  • J. Parthasarathi  Department of Computer Science & Application, SRM Institute of Science & Technology, Chennai, Tamil Nadu, India

DOI:

https://doi.org//10.32628/CSEIT2173150

Keywords:

Keywords- Data Clustering, Data Mining, Data cleaning, brand preference, choice of bike

Abstract

The automobile industry is facing intense competition and there is an urge among the youngsters to own a popular bike. This study was undergone to analyze the factors that influence the choice of bike and to evaluate the customer behavior in decision making in buying bikes. The paper analyses the various brand that are looked for by different categories of users. It also performs a predictive analysis to customer behavior and their buying pattern based on age of the customer, style of the bike, cost, speed, technology etc.

References

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IInternational Journal of Scientific Research in Computer Science, Engineering and Information Technology

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Published

2021-06-30

Issue

Volume 7, Issue 3, May-June-2021

Section

Research Articles

License

Copyright (c) IJSRCSEIT

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

[1]
Dr. J. Padmavathi, J. Parthasarathi, " A study on factors that influence the choice of Motor Bikes in Chennai., IInternational Journal of Scientific Research in Computer Science, Engineering and Information Technology(IJSRCSEIT), ISSN : 2456-3307, Volume 7, Issue 3, pp.692-697, May-June-2021. Available at doi : https://doi.org/10.32628/CSEIT2173150