User Experience Transformation in Enterprise Communication Platforms: A Longitudinal Analysis of Google Chat's UI Refresh Initiative
DOI:
https://doi.org/10.32628/CSEIT241061225Keywords:
Corporate Communication Platforms, User Experience (UX) Design, Remote Work Collaboration, Interface Optimization, Digital Workplace TransformationAbstract
This article examines the impact of user experience (UX) improvements in corporate communication tools, specifically analyzing the recent UI refresh of Google Chat as a representative case study. The article explores how interface redesign influences workplace productivity and team collaboration in remote work settings through a mixed-methods investigation combining user behavior analysis, performance metrics, and satisfaction surveys. The findings indicate that optimized navigation patterns, restructured home screen layouts, and enhanced task management features significantly improve information discovery and cross-functional communication efficiency. The article reveals that thoughtful UX improvements can substantially reduce cognitive load, streamline workflow processes, and enhance team coordination in distributed work environments. Furthermore, the article identifies key design principles that drive user adoption and engagement in enterprise communication platforms. These insights contribute to the growing knowledge on digital workplace transformation and provide practical implications for organizations investing in communication tool improvements. The article concludes by proposing a framework for evaluating and implementing UX enhancements in enterprise communication systems while acknowledging the dynamic nature of remote work requirements and user expectations.
Downloads
References
Forbes, "The Future Of Global Remote Work: Navigating A New Landscape," Forbes, May 30, 2023. [Online]. Available: https://www.forbes.com/councils/forbesbusinesscouncil/2023/05/30/the-future-of-global-remote-work-navigating-a-new-landscape/.
Beamup."The Evolution of Corporate Communication in the Digital Age," Beamup Digital, 2022. [Online]. Available: https://beamup.digital/the-evolution-of-corporate-communication-in-the-digital-age/.
designs Team."The 7 principles of UX design—and how to use them," 99designs, 2020. [Online]. Available: https://99designs.com/blog/web-digital/ux-design-principles/.
A. G. Martín, A. Fernández-Isabel, I. Martín de Diego, and M. Beltrán, "A survey for user behavior analysis based on machine learning techniques: current models and applications," Applied Intelligence, vol. 51, pp. 6029-6055, 2021. https://link.springer.com/article/10.1007/s10489-020-02160-x. DOI: https://doi.org/10.1007/s10489-020-02160-x
C. Rao, "Google Chat on the web freshens up with a major Material Design update," Android Police, Apr. 16, 2023. [Online]. Available: https://www.androidpolice.com/google-chat-web-material-design-3/.
Google."Update a message | Google Chat | Google for Developers," Google Developers, 2023. [Online]. Available: https://developers.google.com/workspace/chat/update-messages
A. V. Deokar, T. O. Meservy, J. Helquist, and J. Kruse, "Understanding Collaboration Success in Context of Cognitive and Social Presence," in Proc. 2010 43rd Hawaii International Conference on System Sciences, Honolulu, HI, USA, 2010. https://ieeexplore.ieee.org/document/5428710. DOI: https://doi.org/10.1109/HICSS.2010.416
A. Berni and Y. Borgianni, "From the definition of user experience to a framework to classify its applications in design," Proceedings of the Design Society, vol. 1, pp. 1627-1636, 2021, doi: 10.1017/pds.2021.424. https://www.cambridge.org/core/journals/proceedings-of-the-design-society/article/from-the-definition-of-user-experience-to-a-framework-to-classify-its-applications-in-design/BDA17A8DA7C4B70DF0B339B29A7C33FC. DOI: https://doi.org/10.1017/pds.2021.424
Downloads
Published
Issue
Section
License
Copyright (c) 2024 International Journal of Scientific Research in Computer Science, Engineering and Information Technology
This work is licensed under a Creative Commons Attribution 4.0 International License.