HUZAIFA FAHAD SYED. A Comparative Analysis of Uplift Modeling and Reinforcement Learning in AI-Driven Decision Optimization. International Journal of Scientific Research in Computer Science, Engineering and Information Technology, [S. l.], v. 11, n. 2, p. 634–641, 2025. DOI: 10.32628/CSEIT25112388. Disponível em: https://ijsrcseit.com/index.php/home/article/view/CSEIT25112388. Acesso em: 12 jul. 2025.