Aspect Based Sentimental Analysis for Reviews on E-Commerce Platform for Business Improvisation
Keywords:
Sentimental Analysis, Aspect Based Sentiment Analysis, Naive Byes algorithmAbstract
As day-by-day large amount of data has been generating on digital platform, using this data provided by customers from all over the world which gives a positive hope for product manufacturer to make their product more consumer friendly and make consumer happy to buy it. When customer provide their opinion on any social media or e- commerce site their personal views on products may affect the way of looking towards product quality of the other customers. Sentiment analysis is a way to help product manufacturer to know about customer’s opinion about the product. If some customer wants to know only about some feature of product, then aspect based sentimental analysis is the way to help those customers. Reviews is the one of the important type of data which is available in the form of reviews on various platform, here we take reviews from E-commerce platform to perform aspect-based sentiment analysis for products so that manufacturer will be able to take appropriate decision and provide customer suitable recommendation for products on the basis of reviews analytics.
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